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Google Plus Pushes Facebook To Wrong Side Of Tracks

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The real threat that Google Plus represents for Facebook is not that it’ll outsize it anytime soon, but that it outclasses it in short order. At a billion minus users, Facebook is the internet equivalent of Shanghai (with its puny real life population of thirty million), a shiny, boosterist, creation which is mostly facade (pardon the pun). Google Plus represents something that – in the short term at least seems to have more, dare one say it, integrity. Certainly Facebook’s apparent amorality doesn’t help. It seems too bent on exploiting its users. G+ doesn’t appear to be so brazen.

Last year Myspace was the wrong side of the tracks and FB was the high-rent district. But now the tracks have shifted ever so subtly. Myspace is now the internet version of the municipal dump. FB is the formerly wealthy neighborhood that’s now getting a little seedy at the edges, and G+ is the shiny new district on the hill, full of hope, and definitely less gaudy (i.e. no ads as yet). If Google can maintain the shine on it’s brand upgrade (born of a new cohesion and better leadership), it might just solidify its long term better than anyone could have anticipated.


Written by coolrebel

July 15, 2011 at 12:32 pm

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